In Melbourne, a city full of food and obsessed by coffee, I cook, I eat, I share the good news and the bad. essjay eats

Archive for January, 2012

Crowdsourcing + astroturfing = crowdturfing*

Monday, January 9th, 2012

Crowdsourcing + astroturfing = crowdturfing. If people are paid for postive reviews, where does that leave an honest blogger? Are online mercenaries the last straw that breaks the camel’s back for bloggers?